If you are a salon owner, technician, vendor or wholesaler, you probably have questions about how the Coronavirus will impact you and the hair industry. A majority of the hair used comes from China and other countries in that region. At the rate the virus is spreading, the concerns are valid and possibly already starting to have the potential for long term impact on this and many other industries.
Much is still unknown about how the US/China Trade Wars will play out. One thing we do know is that it was initiated by the United States (US) President Donald Trump, and characterized by increasing tariffs and other trade barriers with China.
In our last posting, we discussed the origins of Hair Visions International’s My Hair My Way campaign. With online competition, the baby boomer exodus, a lack of trust among young people, and new brands of questionable worth appearing all the time, the industry has been in desperate need of new messaging.