Hair is not complicated in terms of its structure and what it is composed of, but it plays an important role in social functioning. The way we style, cut, color, and maintain our hair all contribute to the way we look. Whether it’s having a signature look or hair you rolled out of bed with it is an integral part of a showcasing personality and identity. But what really is this thing that we spend so much time and effort on? What is hair?
We all know that taking care of your hair is extremely important to keep it strong, healthy, and growing, but it is also just as important to take care of your scalp as well. Your scalp may be hidden under your hair, but that doesn't mean it doesn't need to be taken care of properly.
It is of no surprise that COVID-19 has drastically changed the way we live our lives and conduct our business. We are constantly adapting and reevaluating our strategies to provide quality service and products in a timely manner. That being said, the obstacles of dealing with international production and shipments during a pandemic has proven to be an immense uphill climb for vendors and hair replacement salons alike, not too mention the end user, the hair wearer.
At the beginning of 2020, a few salons were seeing increased revenue in comparison to 2019. One hair salon reported, "We were up 25%. And then we were shut down for six weeks.". The pandemic has not only made local impacts, but it also hit us all globally. It is important to remember the repercussions of covid-19 are happening worldwide, not just in our communities. From lockdowns to border closures, the coronavirus has disrupted the system of trade for goods and services in the hair industry around the globe.
Get ready to have your socks blown off! Today, we are getting to know the infamous Lance “Energy” Centofanti. In the Hair industry for over 51 years, Lance is an industry icon and friend to all. He coined the phrase “Beauty Making”, as he likes to refer to the Hair industry. Lance’s most recent role was VP Marketing, Hair Visions International (or industry proclaimed “Ultimate Beauty Maker”). His endless capacity for energy garnered him the nickname of “Energy”.
The Hair Society connected with Dr. Porter to get a more in-depth look at the rapidly advancing technology within the industry, her various training modules for hair professionals, and her thoughts on popular myths and products in the market.
By: Shea Lenniger, Contributing Editor/Writer for The Hair Society Nadia [...]