Expand Your Business, Conserve Your Resources

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Growth. Our salons want to see an increase in revenue and growing possibilities to push the bar higher. However, many hair industry folks are struggling to gain their footing while working through covid-19 hurdles. This article is not to perpetuate the coronavirus conversation but to shed light on today’s hair industry and share alternative methods of business expansion.

To rack up that revenue, salon owners need to maintain client numbers and provide outstanding service. Covid-19 hit our industry hard. It threw a dark veil of worry and doubt over our businesses, as well as crippled the way we provide hair restoration services. In August of 2021, salons and hair clinics are still tackling the same issues of obtaining hair systems and products.

AHLC Conference 2021

The American Hair Loss Councils HAIR NOW 2021 Conference, San Diego, CA.

Quality control is still questionable. Haircare products are shuffled into various packaging due to inadequate numbers or sizes of containers and bottles. What’s even more impacting is our way to expand business through conference networking. Some regions have annual gatherings in place to consolidate vendors and salon owners under one roof. Currently, covid-19 restrictions are reinstated, and new protocols may limit leisure and business-related travel. Is it time to be meeting at the AHLC conference or others for that matter? Are we in a position to gain from this sort of meeting?

Although seeing our hair industry friends in person may bring back a tiny bit of normality we left in 2019, our industry’s primary functions might not be up to par. Vendors are still placing back orders, so meeting with a new or existing vendor might not change your hair shipment timeline. Meeting in person has its social advantages, but do the benefits outweigh the expenses?

Hair Business Conference

Hair Business Conference

Many conferences provide in-person training and education in the form of outbreak groups. Continuing education in our field is essential. Make time for educational growth within your business. But let’s face reality, we’re overworked and playing catch-up enough. Does your salon have the time and budget to provide additional training and education? If you aren’t attending in-person conferences, your business can be positively impacted by virtual learning. We have to start expanding in business savvy, time-saving ways. The typical business ventures to wine and dine can take away from the precious time needed in our workspaces. The alternative of virtual learning tends to fit into everyone’s budget and schedule. Often, online education can come in the forms of videos watched on your own time, one-on-one calls, and group video chats to engage in conversations with other professionals.

Currently, the large conference approach to networking and business expansion might not be as appealing as it once was. Until the hair industry climate changes, take advantage of in-house training and education that can be done on the computer. If you invest your time in reliable connections, your business will reap the benefits without the need for travel expenses.

Food and “comfort” services are currently unavailable due to covid-19 restrictions.  This means going off site, and more expense to access food services.  

Manchester Grand Hyatt

Hyatt Covid-198 Policies

The safety and wellbeing of our guests and colleagues are always a top priority. In light of COVID-19 and for precautionary measures, the following services and facilities will be impacted. For inquiries, please get in touch with the hotel directly.

Manchester Grand Hyatt

Unavailable until further notice – Grand Club

Limited service available – Food and Bar service (View Details)

Face coverings – See Hyatt’s Global Care & Cleanliness Commitment policies here.

Government mandate – This location may have COVID-19 travel restrictions in place, including national, local, and health advisories and requirements. Learn more

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https://ahlc.org/the-link-magazine/